Brand in the 90's the wave of restructuring, the most successful topic at the same time most of Africa and Italy Gucci go! Gucci early history of the origin, about the end of the 19th century, the founder began to contact Guccio Gucci fashion, and as with many brands, Gucci has gone through a period of low tide period, but by the designer Tom Ford and Domenico De Sole, president of the two full co-operation before the International mainstream Gucci back to the peak. Gucci to a symbol of status and wealth brand image as a wealthy consumer society darling, has been favored by the business community, while yet elegant fashion. As early as 1906, Guccio Gucci to his name that is the beginning of the production of fine leather goods, followed by the name and initials boldly printed on the merchandise, the result of such a unique design and superb quality, Gucci popular quickly. In 1937, Gucci title the first time from the horse and the horse stirrup refining the design of the title, followed by more a result of World War II, the shortage of materials, and design alternative to bamboo handle leather bag is still classic . 50's, the original saddle fixed straight stripes with lace canvas used in decorative accessories, and registered as a trademark, and the famous double G pattern designed by the same period; in 1967, Gucci introduced print scarf, let Gucci the development of mature, even the First Lady Jackie have not put it down. 50 In the mid, Gucci enter overseas markets, growing the size, but because of family ownership dispute, the momentum gradually decline until the 90's by the U.S. investment group Investcorp have access to all the shares and become the operator. In 1994, Gucci formally merged into Gucci Group NV, and promoted women's original designer Tom Ford as creative director of a full range of goods, new women's autumn and winter 1995/1996, in order to fit silk shirt, double-G logo belt and velvet pants and shaping a set of modern, sexy,冷艳in a new image, and even Madonna could not help but put it all appeared, in one fell swoop by the international media acclaim, will be combined into Gucci classic and modern, traditional and innovative image, to redefine Gucci's position in the fashion industry. 1995, Mr.Domenico De Sole was appointed as the new president of Gucci, Tom Ford together with the team, respectively, of operating and design expertise, will be the peak of an unprecedented push Gucci, and many stars, celebrities have to the top of Gucci clothing, at the same time, followed by numerous fashion awards certainly, but also hold up half Hongtoushan Gucci. To date, quarter to quarter of rehabilitation, Gucci is still loved by many people about the brand, Tom Ford unparalleled creativity and marketing, is across the late 90's and early 21's brightest stars.